The largest and most successful dance-fitness phenomenon in more than 125 countries, with more than 12 million participants in over 110 thousand locations, is the Latin-inspired Zumba. The tremendous popularity of this global multimedia dance-fitness party workout persuaded Jeff Horing and venture capital firm Insight Venture Partners to put together a minority investment in Zumba Fitness, the firm behind this dance fitness program. Jeff Horing is Insight’s Managing Director and is currently part of the Zumba Fitness Board of Directors. This new investment decision and Insight Venture Partners’ technology and Internet expertise are expected to deliver further growth and mass attention to the Zumba program.