The biggest and most profitable dance-fitness phenomenon in over 125 countries, with over twelve million enthusiasts in more than 110 thousand locations, is the Latin-inspired Zumba. The popularity of this worldwide multimedia dance-fitness party workout persuaded Jeff Horing and venture capital firm Insight Venture Partners to make a minority investment in Zumba Fitness, the company behind this dance-fitness program. Jeff Horing is Insight’s Managing Director and is currently a member of the Board of Directors of Zumba Fitness. This latest investment decision and Insight Venture Partners’ technology and online know-how are expected to deliver even more growth and mass attention to the Zumba Fitness brand.